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Persuasive dispositio and Hybridity in Digital Science Crowdfunding: The Generic Structure of Project Videos



Ana Cristina Vivas-Peraza
  • University of Zaragoza — Faculty of Social Sciences and Humanities, Zaragoza, Spain ROR icon


ESP Today, Vol. 13 (2025), No. 2, p. 326–350
Project #PID2023-148454NB-I00:

Genre networks for science communication and dissemination online: Exploring genre interactions and language variation in Web 2.0 (GENNET 2.0)

Funder
  • Funder iconSpanish Ministry of Science and Innovation (MCIN) ROR icon
Project #2022-1-ES01-KA220-HED-000086749:

Digital Language and Communication Training for EU Scientists (DILAN)

Funders
  • Funder iconErasmus+ ROR icon
  • Funder iconEuropean Commission ROR icon

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@article{vivasperaza:2025crowdfunding, author = {Vivas-Peraza, Ana Cristina}, orcid = {0000-0002-3321-0173}, affiliation = {University of Zaragoza — Faculty of Social Sciences and Humanities}, affid = {https://ror.org/012a91z28}, affplace = {Zaragoza, Spain}, department = {nodepartment}, title = {Persuasive dispositio and Hybridity in Digital Science Crowdfunding: The Generic Structure of Project Videos}, journal = {ESP Today}, license = {https://creativecommons.org/licenses/by/4.0/}, eissn = {2334-9050}, year = {2025}, volume = {13}, number = {2}, howpublished = {online}, language = {english}, pages = {326--350}, funder = {Spanish Ministry of Science and Innovation (MCIN) ;; Erasmus+ ; European Commission}, funderid = {https://ror.org/05r0vyz12 ;; https://ror.org/01v2m4n16 ; https://ror.org/00k4n6c32}, awardnum = {PID2023-148454NB-I00 ;; 2022-1-ES01-KA220-HED-000086749}, project = {Genre networks for science communication and dissemination online: Exploring genre interactions and language variation in Web 2.0 (GENNET 2.0) ;; Digital Language and Communication Training for EU Scientists (DILAN)}, note = {4}, doi = {10.18485/esptoday.2025.13.2.4}, doiurl = {http://doi.fil.bg.ac.rs/volume.php?pt=journals&issue=esptoday-2025-13-2&i=4}, url = {http://doi.fil.bg.ac.rs/pdf/journals/esptoday/2025-2/esptoday-2025-13-2-4.pdf} }