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The Potential of Internal Dimensions of an Organization’s Green Orientation in Environmental Protection — Internal Green Marketing and Green Human Resource Management



Andrea Bučalina Matić
Vesna Milanović


Technogenesis, Green Economy and Sustainable Development, Vol. 2 (2023)

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@InCollection{bucalinamilanovic2023:greenhuman, author = {Bučalina Matić, Andrea and Milanović, Vesna}, title = {The Potential of Internal Dimensions of an Organization's Green Orientation in Environmental Protection — Internal Green Marketing and Green Human Resource Management}, booktitle = {Second International Thematic Monograph The Role of Green Economy Transition in Green Growth and Environmental Protection}, series = {Technogenesis, Green Economy and Sustainable Development}, editor = {Jovanović, Larisa and Ermakov, Vadim Viktorovič and Ostroumov, Sergej Andreevič}, issn = {2787-2513}, isbn = {978-86-89061-19-2}, publisher = {Scientific-Professional Society for Environmental Protection of Serbia ``Ecologica''}, address = {Belgrade}, year = {2023}, volume = {2}, pages = {111--130}, howpublished = {print}, language = {english}, chapter = {5}, note = {5}, doi = {10.18485/tgesd.2023.2.ch5}, doiurl = {http://doi.fil.bg.ac.rs/volume.php?pt=eb_ser&issue=tgesd-2023-2&i=5}, url = {http://doi.fil.bg.ac.rs/pdf/eb_ser/tgesd/2023-2/tgesd-2023-2-ch5.pdf} }