@incollection{nenkovaetal2023:analisiscomparativo,
author = {Nenkova, Veselka and Nenkova, Nezabravka},
title = {Análisis comparativo de las estrategias comunicativas en la publicidad de productos farmacéuticos en español y búlgaro},
booktitle = {Pasado, presente y futuro del hispanismo en el mundo : avances y retos},
editor = {Pejović, Anđelka and Karanović, Vladimir and Vraneš, Ksenija},
isbn = {978-86-6153-713-4},
publisher = {Facultad de Filología de la Universidad},
address = {Belgrado},
year = {2023},
pages = {205--218},
howpublished = {print},
language = {spanish},
note = {13},
chapter = {13},
doi = {10.18485/ppf_hisp.2023.ch13},
doiurl = {http://doi.fil.bg.ac.rs/volume.php?pt=eb_book&y=2023&issue=ppf_hisp-2023&i=13},
url = {http://doi.fil.bg.ac.rs/pdf/eb_book/2023/ppf_hisp/ppf_hisp-2023-ch13.pdf}
}